What Do Wealthy Home Buyers Want From Their Real Estate Agent?
Posted by admin | Real Estate | Posted on February 24th, 2009
Wealthy buyers who buy multi-million dollar homes and are often self-made millionaires with new money, according to a recent online survey of 683 Coldwell Banker International Advances in property. The study revealed the top professions of these rich clients. According to respondents, 88% of its customers are business or corporate executives, 37% are physicians, 31% are lawyers, financial professionals are 30% and 14% are artists, entertainment executives or professional athletes.
Rich buyers require their real estate agents to be equipped with special skills, according to the Coldwell Banker survey. Given the magnitude of the financial transactions involved in purchases of luxury at home, 78% said that sales of the top most need their clients require real estate agents is privacy and confidentiality. The luxury customers also want their real estate agents to exercise discretion in dealing with their multi-million dollar transactions. Nearly 70% of respondents that their wealthy clients want their real estate professionals to offer customized services while 44% said that the luxury home buyers want their agents to the network and have a good relationship work with executive assistants, advisers and lawyers.
Wealthy home buyers also want their agents to know the details about the property market as 36% of respondents in the study of Coldwell Banker. Seventeen percent of respondents indicated that sales of the skills necessary for real estate professionals who work with wealthy clients was the ability to provide emotional support to their customers. And according to 11% of respondents, luxury customers want their real estate agents to establish personal relationships with their customers.
The survey also included questions on the “must have” amenities that wealthy clients want luxury in their homes. Rich buyers want media rooms in their homes, according to 60% of respondents, and 60% of respondents want their rich clients’ cable households. However, there are some design elements that are outside the home of luxury home buyers. Gourmet kitchens, granite countertops and wet bars are no longer considered a luxury for wealthy home buyers, according to the survey.
The survey also revealed that the billionaire buyer pays a typical house in the payment of 20% to 30%, while a quarter of the customers bring in 30% to 50% of the purchase price.